Craft Draft Pricing

Discussion in 'Beer Talk' started by otispdriftwood, Feb 6, 2013.

?

Which Craft Draft pricing structure do you favor?

Poll closed Feb 13, 2013.
  1. Same sized pours, different prices

    45.0%
  2. Different pours, same prices

    55.0%
Thread Status:
Not open for further replies.
  1. otispdriftwood

    otispdriftwood Initiate (0) Dec 9, 2011 Colorado

    I don't have a real preference myself and I don't have inside information from any beer bars that would shed any light on which is a better way to go but I'd like to find out from BAs what they think.
     
  2. SaisonFest

    SaisonFest Initiate (0) Aug 6, 2012 Washington

    I'd rather get everything in 1oz tasters, just enough to review it and move on.
     
    yemenmocha likes this.
  3. Ranbot

    Ranbot Pooh-Bah (2,463) Nov 27, 2006 Pennsylvania
    Pooh-Bah

    I don't care if the size of the pours differs, as long as it's listed on the draft menu. I don't care if the price is different either as long as it's listed on the draft menu. Give me the information and I'll choose for myself if the beer/price/pour is worth purchasing. (Maybe you need a third option for different prices and different pours.)
     
  4. fields336

    fields336 Initiate (0) Nov 16, 2008 Virginia

    sometimes I don't want an $8, 16 oz pour of DIPA, and other times I don't want a $5 12/16 oz pour of, say, weihenstephaner, gimme the big glass!

    I prefer when all of the beers are similar in price overall

    I like when they base it on alcohol, though some bars are puzzling, i.e. Allagash white 12 oz pour on draft the other night? strange
     
    Providence likes this.
  5. tectactoe

    tectactoe Pooh-Bah (2,386) Mar 20, 2012 Michigan
    Pooh-Bah Trader

    Different sized, same priced, no doubt. There's a bar by my house that sells most everything in shaker pints. I nabbed a Reds Rye for 5$. Since my girlfriend doesn't like beer that much, I ordered her a Lindeman's Framboise, figured she'd be into it. It also came in a pint glass... 10.75$ !! What the hell, man!
     
  6. ThickNStout

    ThickNStout Pooh-Bah (2,142) Mar 8, 2011 Georgia

    I'd much rather pay a little more and get a full sized pour. I drink mostly big beers and I understand they cost more. If an establishment is pouring 10oz to keep the price down, thanks but at least offer a full pint for more money. If the establishment is pouring 10oz because it's "high gravity", effing stop!! That pisses me off that so many placces try to nanny us by restricting how much "imperial" beer they serve in a glass.
     
  7. 4kbrianb

    4kbrianb Initiate (0) Jan 2, 2013 California

    hell I would pay a premium just to get the beer in the correct glass for the style. If a bar markets themselves as a gastro pub or a craft bar, they should have more than wine glasses and pint glasses. I would take the wine glass option, but some snifters never hurt anyone right?
     
  8. luisc123

    luisc123 Zealot (513) Oct 20, 2011 California

    One of my favorite beer bars is The Playground in Santa Ana. Every beer is a different size ranging from 4 to 16oz and they're all the same price. $5 for Firestone barrel aged beers or similar brews has been heavenly, considering similar pours are sometimes double the price at other bars in the area
     
    4kbrianb likes this.
  9. 4kbrianb

    4kbrianb Initiate (0) Jan 2, 2013 California

    crap I totally forgot about the Playground. Doesn't hurt that they have some great friends in the culinary and craft beer industries! Such a prime spot!
     
  10. brewbetter

    brewbetter Initiate (0) Jun 2, 2012 Nauru

    I like to see the $/ABV to remain constant.

    If a 12oz 5% macro is $5, then I'm cool with a 12oz 10% craft being $10 or an 8oz 10% at $6.67.
     
  11. emannths

    emannths Initiate (0) Sep 21, 2007 Massachusetts

    Blech. I'd rather see absolute profit per pour remain the same.

    This: Price = Cost + Margin

    Not this: Price = Cost * Margin

    Apologies for sloppy use of accounting terms.
     
    cbeer88 and tehzachatak like this.
  12. SammyJaxxxx

    SammyJaxxxx Initiate (0) Feb 23, 2012 New Jersey

    This is the correct answer
     
    ESeab likes this.
  13. chocosushi

    chocosushi Initiate (0) May 1, 2011 Oklahoma

    As long as it's clearly indicated on the menu I really don't mind either way.
    My favorite bar in Oklahoma City is Saint's. Everything is in shaker pints other than Crispin when they have it
    & poured via a nitro system. Sure, it takes longer to get yer beer, but it's worth it to get a full pour of everything.
    They have the Irish Pub mainstays (Guiness/Harp/Smithwick's) as well as (usually) a rotating Cider tap, w/ the rest being locals.
     
  14. frazbri

    frazbri Initiate (0) Oct 29, 2003 Ohio

    As long as the price and size is displayed, I'm happy.
     
    brewbetter and tinypyramids like this.
  15. coreyfmcdonald

    coreyfmcdonald Initiate (0) Nov 13, 2008 Georgia

    Correct serving size based on style and ABV, appropriate price. All 16oz pour beers available in 8oz pours.
     
  16. cbeer88

    cbeer88 Initiate (0) Sep 5, 2007 Massachusetts

    You're missing the most common way to do it - different sizes at different prices.
     
    ESeab likes this.
  17. BKBassist

    BKBassist Initiate (0) Jan 24, 2013 New York

    I'm in the "as long as it's marked on the menu\board it's cool" camp. That being said, there are definitely styles that I glassware\pour size matters more on. I wouldn't want the previously mentioned pint of Framboise.
    A place by me has a great set up where you can get a small or a large, usually $3-4 or $6-7 respectively. They use style appropriate glassware as well. It's a nice option to have.
     
  18. TheBierBoutique

    TheBierBoutique Initiate (0) Jun 9, 2010 Ohio

    As someone that runs a bar I will explain what I do.....
    1st your margins are not the same for every beer. Cost = price of keg / # of ounces in keg this gives you cost per ounce and then multiply by the size of the glass to get cost per glass. ex. $160 for a 1/2bbl of Bells 2 hearted is $1.29 for a pint glass. $150 for a 1/6bbl of DFH Palo Santo is $3.40 for a pint glass. But here is where alcohol is involved, you don't want to serve Palo in a pint glass at 12%. One, it's irresponsible as a bar owner, and two, your guests won't drink as many. So we serve Palo in 10oz pilsners at a cost of $2.27 to us. So I sell 2 hearted at $4.50 a pint and Palo at $6.50 a 10oz. That translates to a margin of 71% for Bells and 65% for DFH. So you can't sell beer based on margins alone or you'd be selling some beers at a ridiculous price. I have to look at the $$$$ per ring that I generate in order to price beer. Yes I am making $4.23 on the Palo vs. $3.21 on the Bells, but it sits longer than the Bells because you can't drink a lot of it. And back to alcohol, wine is served in 6oz pours at 11-13%abv, so getting 10oz of Palo is a good deal! But this is all on craft beer, move over to Miller Lite and your margins are less because you sell it for less, mine is 60%! Lastly if I get a special keg in, ie KBS, I will sell it for more just because it is a once a year beer and very few kegs come into the state. Capitalism baby!
     
  19. cbeer88

    cbeer88 Initiate (0) Sep 5, 2007 Massachusetts

    Why does it matter how long it sits for, so long as it doesn't "go bad"? You've already factored your cost and the ABV into the equation, so there's no real reason why you should make $1 more profit on the Palo. Putting aside the entire capitalism argument for a minute, it sounds like the 10oz pour of Palo should be going for $5.50.
     
  20. Nectar

    Nectar Initiate (0) Jan 17, 2013 New Jersey

    I have a craft beer bar/wine bar across the street from work I go to maybe twice a week. Prices and pours vary slightly. They usually give me a 16oz pour for the price of 12 as well as some other regulars.

    Just had a $4 16oz pour FBS :slight_smile:
     
Thread Status:
Not open for further replies.