General Ignorance among AB-Inbev employees

Discussion in 'Beer Talk' started by DHS1029, Mar 4, 2013.

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  1. DHS1029

    DHS1029 Initiate (0) Feb 14, 2013 Illinois

    So I was kind of trolling the Budweiser facebook page (hey its Monday, I'm at work, and bored out of my fuckin skull) and noticed this little gem from someone who's facebook profile indicated that they are a Master Brewer for AB-Inbev at their Georgia facility. I will omit the man's name for privacy's sake but this had me outraged. It was a response to a person who posted that craft beer is basically superior to Bud and that Bud uses rice in their formula. Here it is:

    "@... you are so wrong. It is not a major ingredient, not even close. It does, however, provide an important crispness and a lighter flavor than an all malt beer but don't confuse that as not being a real beer. Budweiser is so balanced and delicate and because of that, it is MUCH harder to make that fuller beers that can better hide flavor problems behind the fullness and hoppiness. Please don't speak on things you are not qualified to speak about."

    Are all AB-Inbev employees this brainwashed by the company line? You would think that someone who is a master brewer has to at least have some general knowledge about beer. The above comment led me to believe that you really don't need to know shit about beer to be a "master brewer" for AB-Inbev
     
  2. Vav

    Vav Savant (1,025) Jul 27, 2008 Illinois

    bum732 beat me to it.
     
  3. MrGreengenes2

    MrGreengenes2 Initiate (0) Aug 9, 2008 Indiana

    Agreed, I am always reminded how much I have yet to learn about brewing when I try and make a simple, light tasting beer. Also, don't even get me started about Macro's precise consistency. I am pretty sure most BAs will at least acknowledge these things, though this does not mean for one second that their beer is enjoyable or flavorful.
     
    JrGtr, InVinoVeritas, JimKal and 10 others like this.
  4. DHS1029

    DHS1029 Initiate (0) Feb 14, 2013 Illinois

    So it may be harder to make, however it does not mean that the quality is better. I am by no means a brewer nor do I consider myself one, however I sense the overwhelming smell of bullshit in his attempt to justify Budweiser and its crappiness. This fool thinks that just because it is a more complex process, that that somehow translates into the quality of the beer. At the end of the day, it's still another crappy mass-produced adjunct lager.
     
  5. Sledutah

    Sledutah Aspirant (212) Oct 5, 2007 Utah

    It's not good and we might not like it. But, it is a well made beer and consistently brewed the same way over and over.
     
  6. Pecan

    Pecan Initiate (0) Dec 20, 2012 Arizona

    Funny though, because he mentions flavor problems. And brews for ABInBev.

    News flash: You've got flavor problems.
     
    bcook582, Lantern, JohnnyMc and 2 others like this.
  7. Vav

    Vav Savant (1,025) Jul 27, 2008 Illinois

    But you're remarkably incorrect. Quality is not diminished in a product just because you dont enjoy it.
     
  8. abecall98

    abecall98 Initiate (0) Aug 11, 2007 California
    Trader

    You are twenty twelving it bro.
     
    weatherdog, SpdKilz, aasher and 4 others like this.
  9. SammyJaxxxx

    SammyJaxxxx Initiate (0) Feb 23, 2012 New Jersey

    I fixed that for you
     
    cjoc83, BobZ, creepinjeeper and 7 others like this.
  10. leedorham

    leedorham Initiate (0) Apr 27, 2006 Washington

    If it's so challenging, then how does every third world country that can't seem to figure out flush toilets seem to have one?
     
  11. bleakies

    bleakies Maven (1,319) Apr 11, 2011 Massachusetts

    It's a crappy mass-produced lager that millions purchase regularly, enjoy, and never ever think "Boy, Bud's really dropped off since last year..."
     
    harrylee773 and ressling like this.
  12. Ericness

    Ericness Zealot (622) Nov 21, 2012 Massachusetts

    Sounds like it's time for a Budweiser vertical tasting to put this thing to bed.
     
    MickJ0nes, jatut, Drock325 and 9 others like this.
  13. Northlax3

    Northlax3 Initiate (0) Aug 19, 2012 New Jersey

    The definition of "Quality" is so muddled by marketing and personal perceptions, that it should be taken out of the English language.
     
  14. mdvatab

    mdvatab Initiate (0) Apr 5, 2006 Indiana

    Then, as the brewmaster said, please do not speak on things you are not qualified to speak about. :wink:

    If you don't like the taste of AALs, then just leave it at that. No need to talk smack about their quality. Any craft brewer who is being 100% honest will have to agree that ABI & Miller-Coors' quality is top-notch. (They just happen to consistently produce product which many BAs do not like...)
     
    BrettHead, COBeerBuff, JimKal and 6 others like this.
  15. neophilus

    neophilus Initiate (0) Apr 4, 2009 Massachusetts

    In a way you have to respect the precision and skill to brew such massive amounts of the same beer at different faciilities across the country and have them all taste exactly the same.
     
  16. DHS1029

    DHS1029 Initiate (0) Feb 14, 2013 Illinois

    I'm not the only one who doesn't enjoy it however. It seems most craft drinkers don't like it either
     
  17. DHS1029

    DHS1029 Initiate (0) Feb 14, 2013 Illinois

    These same people also enjoy NASCAR and Honey Boo Boo...
     
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  18. Orca

    Orca Grand Pooh-Bah (4,441) Sep 18, 2010 Washington
    Pooh-Bah Society

    I'll step in here and suggest that the term "quality" can have various meanings, depending on what you're after. If you're talking about straight-up batch-to-batch product consistency on a global scale, then you can't argue that the big macros turn out a remarkably consistent, issue-free product that would make most small craft breweries envious. You never hear about infections, lack of carbonation, off flavors, or batch variation coming from the big breweries. Likewise, cases of food poisoning at McDonald's are almost unheard of.

    Now, I'll take almost any craft beer over a Budweiser, even with the former's almost rampant quality control issues. I'd rather take my chances on a flat Hair of the Dog or Lost Abbey beer any day over the bland, grainy BMC sure thing that I could buy for a fraction of the price. But you have to give the big guys credit for producing a massive amount of beer that gets distributed worldwide with surprisingly few QC issues.
     
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  19. RblWthACoz

    RblWthACoz Initiate (0) Aug 19, 2006 Pennsylvania

  20. starkmarvelo

    starkmarvelo Initiate (0) Jan 20, 2010 Texas

    LOL!! I love threads like these. Sounds like the brewer is spot on. And I have heard that its easier to mask imperfections in an IPA than in say a light American Lager. While I enjoy craft beer more than any of the marcos, I don't think you can call something crappy and say millions buy it in the same sentence. Well you can.
    Let's not hate the big guy for being successful, and we'll leave the snobbishness to the wine drinkers. After all if Marcos were making super awesome craft brews, the little guys would be out of business and we wouldn't be here.
     
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