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About BeerAdvocate (BA)
BeerAdvocate (BA) is a global, grassroots network, powered by an independent community of beer enthusiasts and industry professionals who are dedicated to supporting and promoting beer.
Based in Boston, BA was founded in 1996 by the Alström Brothers,
, who provide the site as a free resource to ...
Wake the masses to better beer options.
Give beer consumers a voice.
Empower them to learn, share, and advocate.
Rally to support the beer industry.
Put the Respect back into Beer.
BA remains solely owned and operated by the Bros, who in addition to providing this online resource publish
(the only monthly beer magazine of its kind), and organize several Beer Fests and events throughout the year.
"Respect Beer." is their motto.
Site users hail from all over the world, making BA one of the most diverse and largest beer communities on planet Earth.
Monthly pageviews: 20 million
Monthly unique visitors: 2 million
Hundreds of new members per day.
Launched in December 2006, BA mag is the only monthly magazine of its kind.
Page count: 64 + cover
Monthly circulation: 45,000 copies (print)
Estimated monthly readership: 150,000
Complimentary stacks sent to top beer establishments in the US.
Every brewery in the US receives a complimentary copy, because we love them.
Now available digitally via
BeerAdvocate Fests & Events
With over 30 beer fests and dozens of events (dinners, tastings, gatherings) under our belts, BA provides the beer community numerous opportunities to socialize and learn more about good beer while directly supporting the industry.
Core annual events:
Extreme Beer Fest
(Winter / Boston, MA)
American Craft Beer Fest
(Summer / Boston, MA )
Belgian Beer Fest
(Fall / Boston, MA)
Beer For Beasts
(Charity / Brooklyn, NY)